SAIF promotes impartial funeral advice

SAIF is encouraging members to include a link on their websites to FuneralAdvice.org, the association’s online portal for information about the funeral process.

The website includes details about what to do when someone dies, choosing a funeral director, arranging a funeral and what happens afterwards, plus other topics.

An ideal place to include a link could perhaps be in your advice or links sections.

And by adding a link to the site, it will help to remind members of the public that you’re a member of a trade association that cares about bereaved families, prompting more people to look out for the SAIF logo when choosing a funeral director.

In terms of accompanying text, a simple sentence along the lines of ‘For further guidance about the funeral process, the website FuneralAdvice.org contains lots of impartial information’.

Don’t forget to insert a hyperlink into FuneralAdvice.org when you add it to your site.

If you require additional support in adding the link to your website, please contact SAIF’s communications advisor Mark Binnersley.