SAIF’s first digital marketing campaign

February 15, 2017   //   No Comments

SAIF has launched its first digital marketing campaign to encourage members of the public to use the services of a local, independent funeral director.  Initially running for one month, the campaign, organised by the PR and digital agency Genesis, will use social media to promote SAIF and drive the public to visit the newly revamped SAIF website.

The campaign features a 20 second video that will show for any Facebook users looking at end of life themes.  Whilst Genesis will be tracking online responses, it would be useful for us to hear from any members whose clients have mentioned the advert.

Watch this space for news of the campaign’s results.