Learn from the experts at SAIF’s AGM Weekend

February 20, 2017   //   No Comments

On Saturday 25 March, guests’ at the SAIF AGM will have the chance of free training during the business seminar which will follow the AGM.  There will be a range of expert speakers to learn from, including Victoria Beswick and Richard Pearce whose presentation will be entitled ‘Making Marketing Work’.

Victoria said: “The main key points that I want to try to achieve are to make sure that the presentation adds something useful for the delegates business, getting people to focus on what they do best and how they present themselves to the public/potential clients, and that any marketing should not be a ‘one strategy fits all’ process and the importance of ‘planning’, such as using any marketing budgets wisely and thoughtfully and not ‘fighting fires.’

This promises to be an insightful and engaging business seminar as funeral directors face a fast-changing environment with increased pressure from competition, pressure on costs and evolving expectations on bespoke funeral services.

Book your places on the AGM Weekend here.